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What Would Google Do?

What Would Google Do?
by Jeff Jarvis
Published 2009 by HarperBusiness

Hardcover, English. ISBN: 9780061709715

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Jacket Notes:
An indispensable manual for survival and success, this guide asks the most important question today's leaders need to ask themselves: What would Google do? The result is an astonishing, mind-opening book that can change the way readers ask questions and solve problems.... More...

Stealing MySpace: The Battle to Control the Most Popular Website in America

Stealing MySpace: The Battle to Control the Most Popular Website in America
by Julia Angwin
Published 2009 by Random House

Hardcover, English. ISBN: 9781400066940

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Jacket Notes:
Angwin offers a fast-paced and deeply reported look at the unlikely success of MySpace and the drama surrounding one of the biggest business deals of the Internet age. A few years ago, MySpace.com was just an idea kicking around a Southern California spam mill.... More...

The 100 Best Business Books of All Time: What They Say, Why They Matter, and How They Can Help You

The 100 Best Business Books of All Time: What They Say, Why They Matter, and How They Can Help You
by Jack Covert
Published 2009 by Portfolio

Hardcover, English. ISBN: 9781591842408

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Jacket Notes:
Covert and Sattersten have chosen and reviewed the 100 best business titles of all time--the ones that deliver the biggest payoff for today's busy readers. This guide puts each book in context so that readers can quickly find solutions to the problems they face.... More...

Stocks for the Long Run: The Definitive Guide to Financial Market Returns and Long-Term Investment Strategies

Stocks for the Long Run: The Definitive Guide to Financial Market Returns and Long-Term Investment Strategies
by Jeremy J Siegel
Published 2007 by McGraw-Hill

Hardcover, English. ISBN: 9780071494700

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Jacket Notes:
One of the seminal investing books for long-term stock market investing has been completely updated and revised to address the global economy and the very latest developments in indexing. "Stocks for the Long Run" set a precedent as the most complete and irrefutable case for stock market investment ever written.... More...

Your Call Is (Not That) Important to Us: Customer Service and What It Reveals about Our World and Our Lives

Your Call Is (Not That) Important to Us: Customer Service and What It Reveals about Our World and Our Lives
by Emily Yellin
Published 2009 by Free Press

Hardcover, English. ISBN: 9781416546894

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Jacket Notes:
Yellin offers a lively narrative exploration of the very human stories behind the often inhuman face of call-center customer service--and why customer service doesn't have to be this bad. Bring up the subject of customer service phone calls and the blood pressure of everyone within earshot rises exponentially.... More...

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